Imperfectionism, earthy art and the unreproducible counter-reactions to trends are very significant. It is easy enough to logically extend what is happening now, but not everyone will feel the same way. Enter ceramics, fibers and working with environment within a tenacious and well documented process. Trust in the natural object may define the next decade as much as distrust in the image defined the last. Mix environmental concerns, group participation and the need for some sort of performance work and there should be some really interesting crowd-sourced craft work happening on weekends near you. The old aesthetic guard will retreat here and prosper with a new generation of like-minded artists and supporters.
Shorter text, deeper images: A picture is worth a thousand spell-checks, and the nature of how we see art via social media will influence the writing to be short and catchy, and the image worth studying for a few seconds more. The mob does not like lengthy academic text or verbose art critics – they like brevity, credit for their intelligence and bloggers who present interesting art.
The web will be 90% video: A sobering thought. Imagine a million monkeys on a million typewriters and then replace the typewriters with video cameras. I can’t imagine the wonderful things that will happen, but certainly if art history progresses through a series of happy accidents then the current working philosophies of absurdism, randomness and the deeply personal (so personal it defies criticism and formal aesthetics) will continue as a billion people armed with cameras on mobile devices around the world go through their own personal art renaissance. Did I mention the mob rules?
Abstract Art: There will be a swing back to abstract work over the next ten years, with an emphasis on them as graphs / maps / charts of information by really good designers and illustrators.
Virtual Art Tours: Mobile devices, proximity marketing and text / voice tours of local galleries. Huge beyond belief, but brings back “location, location, location”.
Corporate sponsorship of artist, galleries and art schools. The new currency is traffic and popularity – and that currency is cashed by it’s worth in marketing. Creative solutions to problems and visual literacy continue to grow as highly desirable skills and the talent in this area will represent companies via advertising. Not their art, exactly as the old model of the corporate art collection would dictate, but the co-branding of the art as it rises in popularity due to its media-worthiness. Some shallow, punch-line art to be sure but also deeply sustained and developed bodies of work. Don’t worry, the recession in 2021 will derail all this.
Shorter text, deeper images: A picture is worth a thousand spell-checks, and the nature of how we see art via social media will influence the writing to be short and catchy, and the image worth studying for a few seconds more. The mob does not like lengthy academic text or verbose art critics – they like brevity, credit for their intelligence and bloggers who present interesting art.
The web will be 90% video: A sobering thought. Imagine a million monkeys on a million typewriters and then replace the typewriters with video cameras. I can’t imagine the wonderful things that will happen, but certainly if art history progresses through a series of happy accidents then the current working philosophies of absurdism, randomness and the deeply personal (so personal it defies criticism and formal aesthetics) will continue as a billion people armed with cameras on mobile devices around the world go through their own personal art renaissance. Did I mention the mob rules?
Abstract Art: There will be a swing back to abstract work over the next ten years, with an emphasis on them as graphs / maps / charts of information by really good designers and illustrators.
Virtual Art Tours: Mobile devices, proximity marketing and text / voice tours of local galleries. Huge beyond belief, but brings back “location, location, location”.
Corporate sponsorship of artist, galleries and art schools. The new currency is traffic and popularity – and that currency is cashed by it’s worth in marketing. Creative solutions to problems and visual literacy continue to grow as highly desirable skills and the talent in this area will represent companies via advertising. Not their art, exactly as the old model of the corporate art collection would dictate, but the co-branding of the art as it rises in popularity due to its media-worthiness. Some shallow, punch-line art to be sure but also deeply sustained and developed bodies of work. Don’t worry, the recession in 2021 will derail all this.
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